April 29, 2022

By: The Working Forest Staff

Vancouver, B.C. – The BC Council of Forest Industries (COFI) has announced it has joined the Coalition for a Better Future, with all its 20 member companies endorsing the Coalition’s vision – a membership that supports close to 100,000 jobs and contributes nearly $13 billion in GDP annually in B.C. The announcement was made as delegates gather at the 2022 COFI Convention where former Bank of Canada Senior Deputy Governor and Founding Member of the Coalition’s Advisory Council Carolyn Wilkins is slated to give a keynote address on the final day of the event, April 29th. This will be the Coalition’s first public appearance in B.C.

“We are thrilled to be joining the Coalition for a Better Future and collaborating on driving a winning economic plan for Canada that delivers for people and the planet” said Susan Yurkovich, President and CEO of COFI. “The Coalition’s vision reflects the important work provincial and federal governments, Indigenous Nations, businesses, labour and not-for-profit organizations are already undertaking to grow our economy sustainably and make life better for British Columbians. There’s much more to do to ensure a strong, sustainable and competitive economy and forestry can play an outsized role. We’re here to help.”


The Coalition for a Better Future is a cross-Canada, cross-partisan and cross-industry initiative aimed at driving collaboration to develop a bold new economic and social vision for the country that delivers economic growth and a high quality of life for people. Co-chaired by former Liberal Deputy Prime Minister Anne McLellan and former Conservative Deputy Leader Lisa Raitt, the Coalition is calling for a ‘winning’ economic strategy for the country. The group has created a scorecard of 21 internationally-recognized metrics that will track Canada’s overall progress across three central goals: winning globally, living better and growing sustainably. The Coalition’s membership includes over 130 members spanning a wide range of industries, community and civic associations, academia and more


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